Free social media content calendar

What is a social media content calendar?

A content calendar is a list of what to post and on which day. It saves you from staring at your phone and wondering what to share. This free calendar is made for local service businesses. You pick your trade, your town, and how many times a week you want to post. You get 4 weeks of ideas that rotate through seven kinds of posts: before and after photos, quick tips, answers to customer questions, seasonal reminders, behind the scenes, reviews, and offers. The ideas change with the season, so a plumber in November gets pipe freeze tips, not sprinkler tips.

How to make your calendar in 4 steps

1. Pick your trade. Choose plumber, HVAC, roofer, cleaner, or another trade from the list.
2. Type your town. We put your town in the ideas so they sound local.
3. Choose how often. Pick 3, 4, or 5 posts a week. Pick what you can keep up.
4. Use the ideas. Take a photo for each day. Copy the calendar, or leave your email for a spreadsheet and a phone calendar file.

The seven kinds of posts

Before and after shows your work. A quick tip shows you know your trade. A customer question builds trust. A seasonal reminder is timely. Behind the scenes shows the people. A review proves you do good work. An offer tells people how to book. Mix them and your feed stays fresh.

How to keep it going

Take your photos in one batch. Ten minutes on a Friday covers the week. Then schedule the posts so you can forget about them until the next batch.